Award-winning brand design agency.

The Creative Method was established in 2005 and was built from the desire to create a world-class brand design agency out of Sydney, Australia.

Great ideas. Flawless execution.

The philosophy that drives our creative agency is simple – produce the greatest ideas with the best possible execution to drive business success.

Our brand strategy and identity solutions create meaningful connections between businesses and customers by using authenticity, storytelling, and bold, intelligently disruptive design to bring your brand and story to life.

Our client base includes large global brands down to start-ups in food, beverage and retail such as Guzman Y Gomez, Coca-Cola Amatil, Sumo Salad, Doyles Sydney, Woolworths, Campari and Saint Clair Family Estate.

Work disciplines include brand strategy, naming, brand creation, development and experience, rebranding, packaging and comms. Essentially anything that requires a great idea to generate brand traction.

Our creative and branding services:

Innovation Strategy & Workshops

Need help unlocking creativity and powering innovation? We run workshops for both small and large businesses that guide you towards insights and innovations you may not have reached without a little creative enlightenment and guidance.

Brand Strategy

Getting the foundation right is so important to the success of a brand, business or product. Let our strategy team help you uncover the who, what and why of your brand, articulate its purpose, clearly outline what your brand is and isn’t, and set the tone for everything brand-related moving forward.

Logo Design

Every brand needs a logo. Great brands need logos that do more than look creative or on-trend. Great logos reflect your brand and tell your story in an instant – and if they can leave a smile in the consumers’ minds, even better.

Brand & Product Naming

Naming a business or product can be as difficult as naming a baby – our tried and tested methodology has enabled us to name hundreds of successful businesses and brands, and a few babies along the way too.

Creative Ideation Sessions

Need new creative ideas? Our innovation team can facilitate ideation sessions that are truly productive and turn even the most uninspired members of your team into creative powerhouses that deliver hundreds of product, campaign and content ideas for your business.

Brand Identity

We are known for using storytelling, clever design, craft, and detail to create brands that stand out, disrupt, and create business success. We don’t have a style – our brands are built from scratch in collaboration with you after hearing your story of origin and what makes your organisation tick.

New Product Development

Got a great new product idea but unsure how to bring it to life? Let our team lead the way with consumer, market and industry research, brand concepts and testing, packaging structure and design development, full service brand development and identity, marketing campaigns and more.

Packaging Design

Our creative team has decades of collective packaging design experience from across the globe and is unashamedly obsessed with creating brands and packaging solutions from the inside out, from the beginnings of an idea, through strategy and consumer testing, to fully realised product packaging making itself known on-shelf.

Additional creative services:

  • Packaging Design
  • Copywriting
  • Brand Experience
  • Environmental Graphics
  • Print Design
  • Brand & Marketing Campaigns
  • Custom Type Design
  • Illustration
  • Branded Communications
  • Menu Design
  • Photography
Every great brand starts with a conversation.
Whether you’re a brand manager looking to reinvigorate your brand or an entrepreneur with the beginnings of a dream, we’d love to hear your story.

Call +61 2 8231 9977 or email

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