Print & Advertising

Pioneer Block Brochure

A boutique adaptable brochure to the many world markets the Pioneer Block range is exported to.

Saint Clair Family Estate is NZ’s most awarded family winery. The brochures purpose was to promote their multi award winning Pioneer Block range. Each made from parcels of outstanding fruit, from various Marlborough blocks coveted for their individual terroir characteristics.

The brochure needed to adapt for 25 world export markets. A concertina pocket brochure, with the varietal cards placed into the pocket allowed flexibility to tailor language content to specific markets.

The design elaborated on the rustic letterpress, hand made stamp elements featured on the label with uncoated stock and box board outer. A simple rubber band as a closure.

The brochure was also translated into a mobile site, to allow suppliers to have full access to information related to the range in digital or print format.

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The brochure needed to adapt for 25 world export markets. A concertina pocket brochure, with the varietal cards placed into the pocket allowed flexibility to tailor language content to specific markets.

PioneerBlock_brochure_885x10137 PioneerBlock_brochure_885x10138 PioneerBlock_brochure_885x10139

PioneerBlock_Digital_885x10135

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