Branding

Bo Larn

In a saturated Thai Restaurant Market Bo Larn tells a story of history, heritage and experience

The English Translation of Bo Larn from Thai is ‘Vintage’. When creating this brand we wanted to build an experience and tell a compelling story. The owner and chef’s family have handed down recipes for generations and history, heritage and craft needed to come through in the branding. It also needed to be vibrant and lively. The logo reflects the catch with a boat on the water with the O being the moon. The illustrations throughout the restaurant tell the story of the chefs ancestors and the journey that the food has been on.

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BO LARN - IDENTITY2_TOP_885x499

BO LARN - IDENTITY_ILLUSTRATION_885x449_01

The owner and chef’s family have handed down recipes for generations and history, heritage and craft needed to come through in the branding.

BO LARN - IDENTITY_LOGO_885x499_02BO LARN - IDENTITY_ILLUSTRATION_885x449_02BO LARN - IDENTITY_PACKAGING_885x449_03 BO LARN - IDENTITY_PACKAGING_885x449_04BO LARN - IDENTITY_ILLUSTRATION_885x449_04 BO LARN - IDENTITY_LOGO_885x449_01

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